DEMOfall: The Phone as Information Gatherer
Product is named Qipit. French company. Presented at DEMOmobile 3 years ago. Converts camera phone photos of documents, whiteboards, etc. into clean imaged documents. Crops out extraneous information surrounding a document or whiteboard. Adjusts contrast etc. to make clean images of the document.
Initial Reaction: Fairly impressive technology. Not sure how they plan to make money ... licensing? subscription? And how much market demand is there for it?
Automatically captures photos taken with a cell phone to a central server so that they don't reside on the phone and you don't have to regularly clean up your phone's storage. Handles video as well. Claim their secret sauce is compression scheme (all done on the handset). Sells through carriers.
Initial Reaction: These guys should pair up with Photobot to clean up photos on the fly. Cell phone pics are notoriously poorly lit, etc. and Photobot could make them look better I imagine.
Converts cell phone photo of a business card into digital version. Requires no special software. Works on typical camera phones already in market. Simply take the photo and email it to the conversion address. Results emailed back within a minute or so.
Initial Reaction: Worth a look. Not sure what the business model is though.
Platform for distributing mobile content by SMS. In under 2 minutes any RSS feed can be made available through the platform. Allows alerts, selection of menu items, etc.
Initial Reaction: Definitely lowers the barrier to entry for those interested in making information available via text messages. Again no indication as to how they make money -- presumably they would charge the content provider?
Tags: DEMOfall, DEMO, Realeyes3d, Qipit, PixSense, Photobot, scanR, 4INFO

Thank you for blogging about 4INFO! To quickly answer your question, the Open Platform is meant to Mobilize and Monetize any feed. The mobilize part we demonstrated. The monetize part is twofold. First, we reserve the right to place contextual advertising when there is space available (this can also be shared with the content owner in certain cases). Second, we will soon be leveraging our carrier billing relationships to allow content owners to opt for charging subscription fees.
Posted by: 4INFO | Friday, September 29, 2006 at 03:48 AM